Aspen, the tony ski town nestled in Colorado’s White River National Forest, known for its picturesque views and its glamorous Hollywood lodgers, played host to Moncler’s weekend takeover. Honoring mountain living, guests of the Italian-Franco brand embarked on celebratory meals and snow excursions, which culminated in Moncler Grenoble’s Fall/Winter 2026 show.

Set against a full moon in the forest, guests, which included the likes of Adrien Brody, Orlando Bloom, JENNIE, and Tessa Thompson, sat amongst alpine trees as models emerged. The collection harked back to traditional 1950's Americana western heritage. Spearheading the group of models, Gigi Hadid took charge in a laser-cut fringe quilted jacket with flower appliqué and a cinched waist. 

Enveloped in a color scheme of muted tones of green, tan, whites, brown, blacks, and the occasional red, the melange of American and European mountain culture resulted in a collection for both bona fide skiers and those who enjoy apres ski. 

The artistic approach of Grenoble’s homage to Aspen’s nature and its places was a standout. The Aspen leaf appears in prints throughout jackets and knitwear, and a hand-drawn map of Aspen featuring landmarks of the town, as well as wildlife, appeared on foulards, ski jackets, and blankets.

The brand remained true to its mountain heritage, crafting garments of wool gaberdine, waxed cotton, long-haired shearling, and corduroy. Looks were accessorised with blankets, ankle and knee-high boots with a western veneer, and shearling bags.

To wrap the fabulous weekend, Moncler Grenoble opened its first flagship boutique in Aspen. Creating an immersive environment where both locals and guests alike can partake in outdoor activities while adorned in undisputably chic clothing. 

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