
Summer embodies good times, warmth, and brightness—all the qualities encapsulated in Celine’s Été 2026 Campaign. Building on the concepts from his debut collection, Michael Rider's sophomore collection further explores the theme of how clothing holds the memories we create while wearing them.
The campaign, captured by Zoë Ghertner, showcases a model set against a bright white background, illuminated by radiant sunlight. The interplay of light and shadows creates striking silhouettes, drawing attention to a variety of accessories such as bold oversized sunglasses, elegant silk scarves, stylish leather belts, and exposed skin.

Embodying a classic eased Parisian demeanor, the collection emphasizes a blend of vibrant retro colors within a polished preppy framework. The campaign captures the unforgettable moments of summer, celebrating the heat it infuses into personal experiences.
