Just in time for summer 2025, Loewe and On debut a new collaboration designed to inspire the masses while keeping true to the practicality of sportswear. While On has made its name from high-performing cloud-like footwear, Loewe tends to be more runway-tailored. While these two brands typically show stark differences in their individual pieces, they are both considered to be lifestyle brands. In times like this latest collaboration, they come together to create a refreshing line of more accessible and more wearable pieces, designed for everyday.

Some of the main features of this collection include a new take on the renowned Cloudventure 2.0 sneaker, which also made its rounds in their first collaboration and is a primary product for On. While this collection stays true to some staple colorways with the neutrals and stone-like colors, one of the standout features of this collection are the pops of color that fit perfectly into the summer color palette. The shades of bright greens and blues give this collection the Loewe touch and encourage the wearer to indulge in the playfulness of the season.

Throughout this collection, we see the models posed and photographed celebrating their talents through movement. Paired with the neutral color palette of the scenic backdrop, all the focus is centered on the flow of the collection's shades and how they emphasize the individual. With equal touches from both Loewe and On, this collaboration is sure to become a staple for the sportswear connoisseur. This newest drop will be available online on May 14th and in stores on May 15th.