Chloé Creative Director Chemena Kamali introduces the spirited Hi-Octane Collection for Spring 2025– an aestheticization of Art Deco opulence and 1960s New York eccentricity. This collection speaks to the spirit of the fashion house, carefully crafted by the reins of Gaby Aghion and Karl Lagerfeld, merging the present and cardinal moments from the past. As the Spring 2025 collection unveils pieces both rich and airy, exuding Chloé themes of freedom and decadence, it captures the essence of Chloé at heart while catapulting the community of Chloé women forward.  

Lagerfeld’s 1970s Art Deco-inflected apartment on Place Saint-Sulpice guided the creative path for this season. Its signature black, gold, and cream color pallet served as a leading reference for Kamali in the curation of the collection. With the sea of creative projects centralized around the masterpiece of a home, inspiration was plentiful. The place saw countless editorial shoots, making it a capsule for creativity and a dreamscape for photographers like Helmut Newton, Deborah Turbeville, Guy Bourdin, and David Bailey to curate some of their most notable works. 

Kamali also sought out influence from Lagerfeld’s previous apartment in Saint-Germain-des-Prés– the birthplace of the designer’s fascination with Art Deco and where he truly began experimenting with anti-traditional elements in his designs. It was here that artists Andy Warhol and Paul Morrissey filmed a movie called L’Amour in September 1970, marking the Paris residence with hues of New York energy and artistic encounters. Both apartments were the epicenter behind Kamali’s creative vision. The two meet at a bypass to merge Art Deco opulence with ‘60s New York curiosity personified by Warhol and his team.

The collection adds a contemporary twist to complementary opposites in a wardrobe full of personal charm and freedom. Elements such as scalloped-edged jackets, leather coats, and Bermudas are seamlessly paired with denim pants and ribbed knit tops, keeping in touch with Art Deco motifs while still advancing the definition of Chloé elegance. The color scheme features– along with traditional Chloé shades of beige, cream, and black– new highly saturated pallets of magenta, fuchsia, and purple, catering to the electric feel. As for jewelry, fringed pieces inspired by the 70s finish the completed look. Folded boots reimagine Chloé’s signature  “Cuissardes”, and making their first appearance on the runway are Chloé sneakers– which allude to the grandeur of a boxing shoe and the softness of a ballet slipper. 

The Chloé Hi-Octane Spring 25 collection aims to portray a sense of relatability while toeing the line of a paralleled wardrobe promoting liberation, expression, and sublimity.

Photographed by Oliver Hadlee Pearch