Where counterculture meets caffeine, Brain Dead and Mountain Dew are setting the pace of summer fun. The LA-based fashion brand brings its vibrant energy to a special six-piece capsule collection in collaboration with this soft drink staple, ushering in a new era for the refreshed Mountain Dew logo and its outdoor-inspired visual identity. Their shared love for outdoor social activities has brought together a diverse group from the fashion, film, and music industries, all leading the way in contemporary culture.

With the Psycho Disc Jam trophy on the line and caffeine coursing through their veins, 16 teams competed across the Pico Rivera Golf Club 9-hole disc golf course, accompanied by live DJ sets from Fat Tony, Mia Carucci, D33J, and AI Lover.

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Featuring artwork by Brain Dead contributor Kogan and design direction by creative director Kyle Ng, the capsule collection blends the iconic Mountain Dew color palette with Brain Dead’s striking fantasy-inspired illustrations. The limited-edition Psycho Disc Jam long-sleeve jersey, t-shirt, shorts, hats, socks, Disc Golf Disc, and Mountain Dew x Brain Dead collector’s can are spirited, playful, and packed with energy.

This collaboration celebrates the joy of being outdoors together, where teams go beyond the office and show that the best memories are made when you do the dew. As summer winds down, Brain Dead and Mountain Dew remind us to keep the summer spirit alive, whether on our tongues or in our wardrobes.