The Wild Honey Pie started as a blog in 2009 and has grown into something harder to define. Part fan community, part creative agency, part gathering place. At its core, it’s still about discovery, about the thrill of finding music that sticks. What sets them apart is the way they build intimacy into everything. Dinner parties where artists and fans share a meal, shows that feel more like conversations, merch, and videos that carry the same hand‑picked aesthetic.

In a landscape where algorithms flatten taste, The Wild Honey Pie leans on human instinct. They curate with care, they build spaces where fans connect with artists directly, and they keep community at the center. With new partnerships, a revived editorial platform, and more parties on the horizon, they’re proving that music discovery can still feel personal, still feel alive.

For someone hearing about you for the first time, what’s The Wild Honey Pie all about right now?

We've been around since 2009 in one way, shape, or form. Initially, as a music blog, but today we're a fan community and creative agency. We work with brands, labels, and artists to throw parties that pair musicians with chefs. We also make music videos, design merch, and aim to build a genuine community around our favorite artists.

If we look back to 2009, what was the spark that started this whole thing, and how has it grown since?

The heart of The Wild Honey Pie has always been music discovery. Falling in love with music is like finding the love of your life in many ways. The amount of joy it can bring to someone to find an artist that they're going to be listening to for the rest of their life is something that we take so much pride in. It's really the most rewarding thing for me to be able to introduce people to the artists that will soundtrack their lives. I've always been that person, whether it was making mixtapes for my friends and girlfriends in high school and college, playlists on Spotify, and then the curation of The Wild Honey Pie, but to this day, it's still the entire essence of The Wild Honey Pie: how to make music discovery super fun and help connect fans with artists.

What sets The Wild Honey Pie apart from all the other music collectives and agencies out there right now?

For starters, we take a lot of pride in what is the taste of The Wild Honey Pie. We're really proud of the way we curate, the stickiness of the music we feature, the aesthetic of everything we put into the world, the art, the way we're combining our favorite things in the worlds of music, food, and design in a way that feels uniquely The Wild Honey Pie.

And it's also about the way that we feed our community that taste. When the creativity of how music is delivered to fans matches the creativity of the music itself, everything is elevated. And it's not only an in-person experience, but it's also the music videos, it's the live albums, and the merch. It's all of these beautiful ways that you can discover new music in one easy-to-digest form that's absolutely delicious. Yum!

When it comes to your Dinner Parties, how do you decide which artists get the invite?

That's the most fun part. I'm always listening to new music. I'm always being sent music by managers, by agents, by our team, and I really just go with what I love. I gravitate a lot towards pop and indie music, but I love music from most genres, as long as the lyrics resonate with me - which is why I'm such a big fan of artists like Lucy Dacus. Damn, her lyrics hurt my heart in the best way, but I really just try to book the artists who inspire me, that I love to listen to, that I can't get out of my head, and know that if I'm loving them that much, that other people will too.

With algorithms running the show in music discovery, why does it matter to keep curation human?

Why does humanness matter? Well, I think that's a great question at a time when algorithms and A.I. rule music curation and are coming for the jobs of every musician in the world. I think our humanity is the most important thing we have.

Humans need to support other humans. Artists need to support other artists.

And ultimately, with the rise of algorithms and AI, music discovery has suffered. I think music discovery is a lot less fun than it's ever been. It's a lot less rewarding than it's ever been. New Music Friday feels like such a wasted opportunity to do something genuinely creative in the delivery of new music. Music tastes are flattening because of how these algorithms work. I believe the role of the tastemaker is only going to expand, especially at a time when Spotify wants to minimize the role of human curation and the tastemaker. We're entering an age where there's a backlash against algorithms and AI, generally speaking, and people want to find curators and tastemakers they can connect with.

Fans are listeners, but not all listeners are fans, so it’s become essential for artists to really connect with their biggest fans, the superfans. These are the lean-in listeners who care most about human curation and hate A.I. curation and A.I. music.

Food isn’t just a perk at your shows. I take it you use it to shape the vibe as well?

Yeah, totally. I mean, everything we do at our parties is about community and helping people make new best friends. The food is a huge part of that, because unlike most concerts where you show up for just the set, see your artist, and leave, there’s a whole two hours baked into these parties for you to eat, drink, make new friends, fall in love, and meet the artist. So the community aspect of The Wild Honey Pie, the idea that community is everything to us, is really facilitated not only by the music but also, in a huge way, by the food and the meals that we're sharing together—how we break bread.

Even when you bring in big names, the idea is that parties still feel intimate. How do you keep that balance?

I think having the artists buy into the idea is a huge part of this. They understand what they're signing up for. We have a detailed guide that we send them to help set expectations. But the idea that they are getting to meet their fans, that they are building that genuine relationship with their biggest fans, creating these core memories that people will hold on to for the rest of their lives, that they might even tell their grandkids about someday. That's always the goal. And we are able to keep it intimate by choosing the right venues, from Hotel Lilien upstate to Le Fanfare and Paulie Gee’s in Brooklyn. Finding locations that are conducive to building that grassroots community and creating an environment where everyone feels like they're getting the VIP treatment in a perfectly unpretentious setting.

Donating 100% of ticket sales to causes chosen by the artists—why make that part of the model?

Why not make it part of the model? I think we all need to look at ourselves in the mirror right now about the kind of world we want to live in and the kind of values we want to support. There's a way to make money and donate money to charity at the same time and support what we love. The fact that we're usually donating our ticket sales to environmental charities, specifically, that we don't have any single-use plastic at our events, and that we compost all tell the story of who we are today and who we want to be in the future. And obviously, we can only really do this with the support of the brand partners who allow us to still pay the artists, our video team, photographers, and everyone involved. Brands like Grillo’s Pickles, Spindrift, Vacation Inc., and Blundstone.

Leading by example and setting an example for the entire industry is a core part of what we're trying to do right now and how we look to continue to build moving forward. Why donate money to charity? Everyone can win. It all comes down to the idea that you can play within the confines of capitalism while also caring about and giving back to the greater good of the world.

As you branch out further to places outside of NY, how do you keep the same community feel? Do you seek to build a slightly different take on the project each time?

Yeah, that's funny. I think after every party, we build on the last, which is why we have a saying that every party we throw is the “best one yet,” and honestly, it’s true. We're always trying to grow, always getting better. This ultimately starts with the curation of the artists that we work with. It starts with the artwork and even how we welcome people into the room and the way that people feel comfortable with us from the second they set foot into the room. Making people know they’re special and belong with us.

Looking ahead, what’s next for The Wild Honey Pie? Any upcoming collabs or events you’re especially excited about?

We recently signed a multi-year exclusive deal with Paulie Gee. We also have an upstate exclusive deal with Hotel Lilien for 2026. So expect a lot more with Paulie over the next few years as we continue to bring my favorite pizza to Hotel Lilien in the Catskills and more.

We have a lot of plans, not all of which I can share, but I will share that we are bringing back our music blog for the first time since the pandemic. We really couldn't do it right with the music blog before in the peak blogosphere years, and it hurt my heart that we had to hit pause while we reorganized the business and rethought our business model. We just couldn’t pay our writers fairly. Now, we’re here to push play on our own great journalism and editorial again with our new Editor in Chief—telling stories about the artists that we love the most, and as I mentioned earlier, the artists that soundtrack our lives. Finding ways to build context around the artists that we love, finding ways to go beyond album reviews, to go beyond news articles, to really tell stories that help people fall in love, not only with songs, but with artists.

We're bringing back the Pizza Parties for a fourth straight year. We’ll have more Broadway parties. We're planning some Dinner Parties. The Little Pizza Parties will be back in 2026, and we have a few more surprises up our sleeves that I think people are going to be really excited about. It’s going to be a home run, I hope.

Find The Wild Honey Pie online:
WEBSTIE | INSTAGRAM