1ycia has entered the chat. She appears before me on my computer screen, an enviable photograph of a tropical beach superimposed behind her. A similar image can be found on the cover of her debut EP, a bubblegum electro pop punk, tucked into the bottom row of its Instagram grid design like a digital postcard. It’s a perfect entry point into her world, where imagery and sound collapse into each other, and where the line between person and persona is never quite clear.
The music follows the same logic: bright synths and glossy hooks that dissolve suddenly into jagged riffs or unexpected drops. Bubblegum electro pop punk isn’t a genre you’ll find on Spotify, but one that 1ycia made up herself—part joke, part manifesto. “It came from a spot of feeling like I needed a genre name, but also from my love of people describing their sounds in non-traditional ways,” she explains. Each track becomes a new splice of her invented taxonomy, stitched together with equal parts sincerity and satire.
Her favorite track from the EP is “freckle boy,” written mid-flight as she tried to distract herself from turbulence. “[One of my friends] was starting to realize that her boyfriend was kind of a loser, and we ended up talking about it the whole trip,” she says, grinning. “I wrote the whole song on the flight back. I love to take these really specific situations happening around me and talk about them in my songs.”
Humor, she admits, is lifeblood to her process, both on this record and in her previous work. “With ‘feel like charli’, I struggled to say the song is satirical, because elements of it definitely are,” she explains. “Obviously, I’m mimicking [Charli XCX’s] accent at the end, but it’s also a commentary on iconography and idols and inspiration. How do artists use inspiration, and when does it become mimicry instead?”
That line between sincerity and performance is a consistent dilemma that connects 1ycia’s music from start to finish. “Through my visuals and tone, it’s a commentary on person versus persona. Where do I end and where does my username begin?” she asks. Lycia Yousfi (with an “L”) is the person, but 1ycia with a “1” is the artist, the username, a partnership with herself and producer Alex Balfanz. “I hope to convey that I am behind a screen in a way, whether that’s literal or metaphorical.”
When she says this, I can’t help but wonder what that means for Lycia with an “L”. When asked about how she stays grounded as a real-life, flesh-and-blood human despite her digital persona, she notes that writing about her lived experiences, especially those related to her upbringing, keeps her on this earth. She says, “Girlhood is a topic that I cannot escape when I'm writing. Growing up and feeling the magnifying glass of the male gaze and all these things… I think that gaze is a huge lens that I use with writing, and is also something that I have felt all my life.”
As for what’s next: more singles, a potential mixtape, and a slate of DIY shows. And she’s quick to remind herself of the core philosophy: “Trust your crazy ideas. Those are the ones that make for the most fun listening experience,” she tells me. “People love to feel the fun.”