Immersive Bvlgari Labyrinth | Let The Unconventional Set You Free

by Anahita Safarzadeh

Inside the magical Oculus at the World Trade Center this week is an exceptional installation celebrating the 20th Anniversary of Bvlgari’s brand with the release of 1 inside a model of Rome’s Colosseum. 10 feet tall, 65 feet wide, and walls which wrap around in bold graphic, the labyrinth experience will set you free and get you lost in a world of art. The 3,400 square foot interactive B.zero1 Labyrinth installation takes viewers through 5 chapters: “Genealogy”, “Iconic Women of Design”, “Design Legend”, “XX Anniversary”, and the “Celebration Experience.”

At the opening party for the pop-up installation which attracted many influencers such as Shea Marie, Jessica Wang, Lainy Hedaya and many other VIP’s of the fashion world.

Bvlgari’s B.zero1 Labyrinth installation will be on display and open to the public from May 2 through May 8th on the main level of the Oculus at the World Trade Center.

Photo’s courtesy of BVLGARI