The New York City subway notoriously serves as a civic crucible—brazen, anonymous, relentlessly alive. It compresses the city’s thousand identities into a single roaring artery: students slouched under fluorescent light, statesmen pretending not to sway, downtown girls with ambition in their step, and the spectral cast of New York’s everyday mythmaking. For his debut Chanel Métiers d’art collection, Matthieu Blazy dives headfirst into this kinetic democracy, drawing out its glamour, its grit, and its extraordinary banality.


Blazy stages the subway as a lens, sharpening the archetypes of the steel jungle. The socialite gains an edge; the ingénue gains velocity. A new-school flapper arrives reconstructed through archival Art Deco gestures—Lesage embroidery, Lemarié feathers—cut intriguingly with illusion chinos. “Lingerie denim” becomes a sly riff on western vernacular; lumberjack flannel reemerges as plush wool bouclé tweed. The platform’s visual cacophony becomes Chanel’s mise-en-scène, a place where silhouettes expand, mutate, and momentarily transcend their wearers.
The craftsmanship of le19M anchors the fantasy. Minaudières conceal their secrets: oysters that reveal pearls, enamelled monkey nuts and apples exalted from tourist kitsch to objects of desire. A classic black flap bag glints with inlaid golden scales, shimmering like a gilded alligator caught beneath the train’s flickering lights. Leopard appears in slubbed tweed specially woven by Lesage, in hand-painted tulip skirts whose fringe required days of meticulous work, and in Massaro slingbacks shaved to a subtle, animal haze.

Across a sweep of decades—from the 1920s’ lacquered decadence to the 2020s’ polished languor—Blazy constructs a cinematic, nonlinear portrait of New York as Chanel remembers it and as it exists now. Silk linings depict Coco herself strolling against a hand-painted skyline; her spirit returning to the city that once renewed her sense of democratic influence.
Blazy’s New York is a love story written in motion: a reckoning between Parisian savoir-faire and the city’s impatient pulse. Through Blazy's Chanel, subway anonymity becomes couture spectacle, and the ordinary traveler is elevated—briefly, brilliantly—into a protagonist worthy of Chanel.
