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W Hotels’ Union Square Flagship Reimagined | A Daring New Era

Back, Bolder, And More Daring Than Ever

Written by

Matin Kazemi

Photographed by

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Styled by

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W New York – Union Square celebrated its grand reopening with a dinner at John McDonald’s new seafood restaurant and raw bar, Seahorse, followed by a lively cocktail party at the Living Room, featuring soaring ceilings and design elements inspired by Grand Central Station. The fabulous guests in attendance included Michelle Williams, Jane Krakowski, Moses Sumney, Ella Emhoff, Hari Nef, Slick Rick, Susanne Bartsch, Andy Baraghani, and Richie Shazam, as Toro y Moi and Desiree set the soundtrack for the evening. 

Courtesy of BFA
Courtesy of BFA
Photographed by Emilio Madrid

An emblem of W Hotels’ reinvention, the flagship stands at the vanguard of the brand’s identity, advancing design, culture, and top-tier service. Housed in a historic building over a century old, the W Hotels has led hospitality since 1998; W New York – Union Square underscores its staying power as it continues to make a lasting global impact. 

Photographed by Emilio Madrid
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W Hotel, Union Square, Flagship, Michelle Williams, Hari Nef, Richie Shazam
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