Saint Laurent Presents Belle de Jour

by Charmaine Griffin

The French luxury brand known for its sensual and sleek couture looks and iconic ready-to-wear pieces, Yves Saint Laurent, celebrated the 50th anniversary of the film Belle de Jour at The Museum of Modern Art, New York City, on December 19. The screening honored the creative connection between Yves Saint Laurent Maison and the late 1960s French drama about a young housewife who finds meaning outside of an underwhelming marriage at a local brothel. Laurent created an entire wardrobe for the iconic films’ main character Séverine Serizy, including her legendary black vinyl trench coat, that later became part of the SAINT LAURENT rive gauche 1966 collection. The screening was hosted by the brands' creative director Anthony Vaccarello and the film’s leading actress Catherine Deneuve.

Styles worn by guests at the event reflect Laurents 2019 ready-to-wear looks that symbolically represent liberation and fluidity for women sparked by movements in the 60s and 70s. Notable guests at the event included Martin Scorsese, Susan Sarandon, Chloë Sevigny, Debbie Harry, Leigh Lezark, Chiara Mastroianni, David Alexander Flinn and Martha Stewart.

Saint Laurent supported the 4K restoration of Belle de Jour in 2017.