With International Mother Earth Day comes another chance to raise awareness and open up the dialog on sustainability. The denim brand [G-Star Raw](https://www.g-star.com/en_us) just announced the goal to use 100% sustainable cotton by the year 2020. With a brand known for innovations and experimentation in the denim field, the concept comes as a no brainer towards that development of what is truly next.
Current sustainable shopping options are live now on the G-Star Raw’s site for [men](https://www.g-star.com/en_us/shop/men/sustainable_products?bdg=YTk1YTBhZmEtZjA5NC00MTc4LTlmZTctZTUzMTc0NGVhOGUw&utm_campaign=2019.04.22+mother+earth+day_US_1&utm_medium=email&utm_source=2019.04.22+mother+earth+day_US_1) and [women](https://www.g-star.com/en_us/shop/women/sustainable_products?bdg=YTk1YTBhZmEtZjA5NC00MTc4LTlmZTctZTUzMTc0NGVhOGUw&utm_campaign=2019.04.22+mother+earth+day_US_1&utm_medium=email&utm_source=2019.04.22+mother+earth+day_US_1).
.jpg)
