A steady force on the red carpet is the dazzling display of opulent jewels and the incredible stars who wear them. As if by kismet, Oscar-nominated actress Florence Pugh—celebrated for her captivating presence both on screen and at red carpet events—has been officially announced as the newest ambassador for the storied Italian jewellery house, Bvlgari.

Welcomed into Bvlgari’s prestigious roster of global ambassadors, Pugh joins the likes of Priyanka Chopra, Dua Lipa, and Jake Gyllenhaal. Lauded as one of the most influential voices of her generation, she is praised for her authenticity, versatility, and ability to mesmerize audiences worldwide.

With 2026 being a much-anticipated year for Pugh, she will star in and produce the adaptation of John Steinbeck’s 1952 novel, East of Eden, in addition to appearing in the final installment of the Dune trilogy and in Avengers: Doomsday.

Reflecting on her new ambassadorship with Bvlgari, Pugh shared, “It’s about being part of a legacy that celebrates fearless female artistry, where every creation tells a story. I’m honored to partner with a Maison that allows me to express my individuality while embodying its spirit.”