[Danielle Guizio](https://www.danielleguiziony.com/) is a contemporary label transforming the dress code for New York women. The brand’s latest collection for Spring/ Summer 2020, entitled “Corporate Deviance,” debuted just a few weeks prior, bridging fashion and tech for a digital presentation. With 360-degree projections, the collection engulfed celebs and industry-goers with an interactive experience.
Deconstructing traditional corporate attire with “Corporate Deviance,” the collection echoes Guizio’s experience in the workplace as both a designer and CEO. Equally sophisticated as it is mischievous, the collection embodies a woman pushing boundaries in her own terms. Danielle describes it as “my iteration of what it means to be a woman and being brave enough to challenge traditional norms.”
Reinterpreted businesswear is on full display in SS20 with tailored suiting and detailed blends of bondage, hardware, and sheer fabrication. Reflecting the storyline, each graphic print serves to reflect the current socio-political climate through an artistic lens. With contrast whip-stitch and structural asymmetry, every detail provides a foundation to the message at-large.
“Corporate Deviance” proves to be Guizio’s most provocative and innovative collection yet. Engaging masses with the brand’s inclination for community and interaction, it prompts a question on everyone’s mind— What will DG do next?
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