In a world where nightlife has lost its soul, one man is quietly orchestrating its rebirth and this time, it’s seductive, curated, and completely alive. The velvet rope era is over. Nightclubs, once temples of rhythm and liberation, have become transactional arenas for clout-chasing and overpriced bottles. No one’s dancing. No one’s present. Everyone’s on their phones, pretending to enjoy something they’re not even experiencing.
But while critics mourn the death of the dance floor, DJ, entrepreneur, and former media executive Jigar Thakarar has been quietly building its rebirth in a form that’s intimate, elevated, and emotionally immersive. It’s not a club. It’s not a restaurant. It’s not a party. It’s a supper club and it’s pure seduction.
Jigar has been behind the decks longer than most of today’s nightlife crowd has even been alive. What started as a teenage obsession turned into a lifelong mastery of rhythm, energy, and emotional architecture. His sets don’t chase trends, they exhibit a narrative embracing the essence of nightlife in’s prime while infusing the most current sounds. In 2020, he brought that vision to Bathtub Gin, teaming with Zaki Dean to create a speakeasy-style supper club where deep house met fine dining. Dinner came first. Then came the slow build — a room full of people who weren’t just “out,” but present, connected, alive and stayed til the very end.
That concept found its ultimate expression at French Riviera Soiree at Amour, a five-star French restaurant in West Hollywood where Jigar recently completed 20 consecutive sold-out Fridays. This time Jigar collaborated with Eddie Ha, currently running for LA City Council, on a St. Tropez/Mykonos/Ibiza style concept. The Guests gather for elegant food and conversation before being transported — not through flashy drops or commercial noise, but through Afro Melodic & Organic House rhythms that move the soul before the body even notices. What sets French Riviera Soiree at Amour apart isn’t just the music, it’s the collaboration. Live musicians — percussionists, guitarists, vocalists — perform alongside Jigar in real time, weaving into his sets in spontaneous, kinetic harmony. It’s fluid. It’s felt. It’s alive. Phones disappear. People connect. The energy becomes collective…. And then the dancing on the tables and champagne flow in true French tradition.
Before becoming nightlife’s curator-in-chief, Jigar spent 25 years shaping entertainment culture from the inside. His executive resumé includes powerhouse institutions like Creative Artists Agency, the GRAMMYs, Bain, United Entertainment Group, MTV, & CBS. He advised celebrities, led global brand campaigns, fundraised millions for musicians at MusiCares and operated at the highest levels of media, talent, and strategy. But beneath the titles was a lifelong love of electronic music & DJ culture. After decades of immersion into nightlife culture, a hunger to build something more intimate, more human, and more lasting has now become a reality.
Where nightclubs sell status, supper clubs deliver experience. Where clubs manufacture hype, supper clubs cultivate presence. “There’s a rhythm to the night that nightclub culture completely ignores,” Jigar says. “We’re not forcing energy. We’re drawing it out through music, intimacy, and human design.” Every guest is curated. Every musician is hand-selected. Every set is emotionally engineered not just to entertain, but to evoke emotion, excitement and movement. That same principle underpins Syntimacy, Jigar’s new AI venture building emotionally intelligent digital twins for creators. While most platforms automate noise, Syntimacy scales intimacy. It mirrors Jigar’s nightlife philosophy: high-touch, emotionally aware, and always on the edge of what’s next.
Now, Jigar has brought the movement to New York City. His newly launched monthly residency with long-time Indian DJ crew rsvp.ofc (Axay & Yash) at Drai’s NYC - an invite-only supper club in the Meatpacking District ran by Dustin Drai (son of Nightlife Impresario Victor Drai) that fuses fine dining, fashion-forward elegance, and Afro-melodic sound into a single immersive experience. It’s not a party. It’s a ritual. Drai’s guests don’t chase the beat. They melt into it. Live musicians offer a dinner experience upstairs and then seamless move downstairs to get the intimate club-lounge experience all with never leaving the upscale venue in Chelsea. Afro House pulses through candlelit corners. And instead of a scene trying to be seen, it’s a space where people actually feel something.
Jigar didn’t leave the entertainment industry. He reimagined it. “I’ve been DJing since I was 14. This isn’t some new hobby for me…it’s my life and always has been,” he says. “I spent decades helping other people shape their stories and now I’m creating the experiences I always wished existed.” This isn’t the return of nightlife. This is its reprogramming for people who crave something more meaningful, a refined but current sound, and true experience that cannot be replaced elsewhere. “This is just the beginning, I am bullish on the musical & fine dining concept and as well as the business model and plan to bring it to the finest establishments across the world, with a few new projects already in the works.