To drive is to be free—a form of escapism, a cry of empowerment. You are the architect of what happens next. No one understands this more than McLaren, having lived at the forefront of automotive excellence for over 60 years, and now, they are inviting the essence of abstraction to shape what a vehicle truly represents.

During Miami Art Week, McLaren Special Operations (MSO) debuted Project Chromology, a custom-designed McLaren 750S in collaboration with British abstract artist Nat Bowen. This project introduces their new Chromatic Layered Finish, a multi-layered paint technique taken from Bowen’s practice with resin in her artwork. Inspired by the fluidity and nuanced intricacies of a translucent medium, the car holds a certain depth and emotional resonance that one may not presume—but is very familiar to Bowen.

The artist is also known for the study of chromology, or the psychology of color, mirrored in her work, and McLaren seconds this exploration. Each commission offers a unique color palette and emotional profile—a token to a much larger calling towards personal expression, identity, and how the 750S can exist as a canvas of such. As an emblem of McLaren’s technical mastery amongst a sea of vibrant hues, MSO developed 24-carat, hallmarked gold-plated badging to decorate each car—a whispered detail that connects each dot.

When art meets automotive sophistication, the result is a prize of individuality—almost an act of rebellion. With each commission, an original artwork of Bowen’s will be included that matches the car’s language, continuing the narrative off of the street and out of the garage.

Bowen details: “Color is emotion – it’s how we express who we are and how we connect with the world around us. Collaborating with McLaren has allowed that exploration to move beyond the canvas - transforming color psychology into a living experience. Together, we’ve created something that fuses art, psychology, and performance in a way that feels both personal and powerful.”