Loro Piana | Fall Winter 2024 Women's Collection

An expedition exploring the brand's history and heritage

Written by

Tayla Grainger

Photographed by

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Styled by

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Loro Piana’s Fall Winter 2024 Collection is a celebration of the fashion house’s 100th year, inviting us on an expedition that explores the brand’s history and heritage. Their newest line consists of outdoorsy garments that traverse across various fibers, fabrics, textures, and shapes. As a whole, the collection is a wonderfully tactile experience drawn from the technical expertise and elegance at the heart of Loro Piana’s brand. 

The collection hones in on natural fibers, highlighting both traditional and unique materials. Classic cashmeres and Vicuña wools blend with the dark sheen of Pecora Nera sourced from New Zealand and the rustic charm of Sopra Visso wool from the Sibillini Mountains of Italy. Meanwhile, anorak vests and wide-brimmed hats in gorgeous earth tones – mossy browns, tawny barks, and dark khakis – evoke the thrill of exploration.

Here, both masculine and feminine elements are masterfully blended. Tuxedo sets are expertly tailored to fit close to the body. An oversized utility-style vest pairs beautifully with the elegant luster of a flowing satin skirt. Blazers and jackets are embellished with the delicate fiori di cardo, the thistle flower historically used by Loro Piana to raise and brush cashmere in their factory, calling back to the brand’s rich history that spans the last century.

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Loro Piana, Fall Winter 2024, Fashion, Flaunt Magazine