In the nick of time of the 2026 World Cup, creative director and designer Jenna is launching Latex Nations, a reimagined soccer jersey series under the label JENNAX. Visualized through the female lens at the epicenter of sports and culture, these pieces detail five nations: Germany, the United States, Mexico, Brazil, and Argentina.

Born in Germany and currently based in the US, Jenna’s work reflects both her personal heritage and the empowering impact of the nations. It stands both intimately and internationally. As the designer grew up in Germany, surrounded by soccer’s dominating male presence, her work aims to disrupt the traditional narrative. Through identity, culture, materials, and empowerment, Latex Nations captures the essence of the conventional jersey while defying the boundaries of its implications.

The designer shares on the products’ material, “It’s exploring the tension between performance and fetish, as well as masculinity and femininity. A football jersey normally represents function and athleticism, while latex carries very different associations.” 

Emulating the silhouette of the traditional soccer jersey, Jenna engineers each piece with intricate design elements and colorways curated for each country’s national flag and team palette. The latex material contours each piece in a close-to-body fit, embracing textures as well as feminine form.

As JENNAX embarks on its new reformist pursuit in the world of fashion, the creator continues to develop the label’s first ready-to-wear collection as well as her multi-disciplinary venture, Crocodile Latex Studies. By pushing the limits of latex into new territories, JENNAX serves as a pioneer in the fashion sector– stretching beyond the ordinary and into the new.

The Latex Nation series is available to shop now online at jenna.global