In the wake of recent events, many businesses in Melbourne, Australia, have struggled to keep afloat, with restrictions affecting in-person customer traffic. However, one cosmetic dentist has managed to keep her business afloat and grow it significantly in just two years. The story of Gorgeous Smiles, a practice owned by porcelain veneers professional Dr. Minoo Ghamari, demonstrates the power of customer service, a great team, new technology, and the recognition of industry peers.
Making moves in Melbourne
Despite challenges in growing and establishing a customer base, Dr. Ghamari’s clients are in no short supply in 2023. The lead dentist has recently reached a major milestone by acquiring over 1,000 loyal customers in the past two years. She attributes much of her clinic’s success to its commitment to providing high-quality customer service and building solid relationships with its patients.
In addition to its focus on customer satisfaction, Gorgeous Smiles has also prioritized building a team of dedicated employees. This expansion has created a positive working environment that helps maintain high standards both for treatment and care.
Tech-ing it out
While its on-the-ground team has grown, Gorgeous Smiles has also incorporated the latest technologies. These include CEREC and iTERO scanners, and iPads for patient forms, to improve efficiency and productivity. The results have been a significant increase in productivity and a positive impact on the business’s bottom line.
Press for porcelain veneers
Dr. Ghamari’s commitment to excellence has not gone unnoticed, as organizations have awarded her clinic numerous prestigious accolades. Their services have also been recognized by customers and critics alike, with features in several publications.
Gorgeous Smiles’ success has also led to recognition by suppliers as a top customer, allowing them to scale their high-quality service at a rapid pace. With partnerships with major companies, the practice is making connections beyond the Melbourne city limits while benefiting the community. Its strong relationships with suppliers have allowed the dental practice to stay ahead of the curve when it comes to new technology and equipment, which adds to its offering.
Looking ahead, Dr. Ghamari is confident that her clinic will continue to grow and thrive with continued support from its community and patients. The team at Gorgeous Smiles is grateful for their success over the past two years and looks forward to what the future holds.