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Cameron Carlberg’s ImmersiveX Turns Exclusive Events Into Lasting Memories

From cool concerts to private meetings with icons, this isn’t luxury...it’s lucid dreaming IRL

Written by

Jorge Lucena

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If you’ve ever wondered what it’s like to live inside a VIP fever dream, one where the world’s coolest events open just for you, then meet the man behind the velvet curtain: Cameron Carlberg.

He's not a publicist, not a promoter, and definitely not just another guy with a Hollywood smile and a well-pressed blazer.

Cameron Carlberg is a cultural architect. He and his company, ImmersiveX, are tucked away, low profile, in a Venice Beach office. Carlberg and his team orchestrate real-life, mind-blowing experiences that feel less transactional and more like dreams come true. Not “here’s your wristband” access, we’re talking “walk in, and oh look, there’s Messi casually sipping Champagne next to you, and Gaga just asked where you got your jacket.”

No press releases. No hashtags. Just moments that don’t need to be posted to be legendary.

Born in Orange County and raised on a diet of rock shows, late-night studio sessions, and startup grind, he spotted something missing in the traditional luxury space: emotion. People didn’t want another penthouse upgrade or overhyped club table. They wanted goosebumps. Memories. Proof they were really there when something unforgettable happened.

So, he started building a business around that idea, experiences so good, they make you question reality.

Now? ImmersiveX has curated over 1,000 once-in-a-lifetime moments. The client list? Discreet, influential, and possibly sitting courtside next to you at the US Open.

One of ImmersiveX’s most iconic events wasn’t soaked in designer cologne or glittering gowns, it was quieter, heavier, historic.

Carlberg arranged an intimate hangout between clients and the legendary Ozzy Osbourne, one of the last moments the rock icon spent with fans before his passing. No fanfare. No press. Just storytelling, laughter, Sharon’s dry wit, and the kind of energy that fills a room and never quite leaves.

“It wasn’t about the photo,” Carlberg says. “It was about presence. And now, it’s a piece of rock and roll history our clients carry with them forever.”

ImmersiveX doesn’t sell “access.” That’s amateur hour. What they sell is atmosphere, the feeling of being exactly where you were meant to be, right as history is happening.

Carlberg’s team is made up of cultural curators: former agents, producers, event savants, and tastemakers who know how to turn fleeting moments into lifelong stories. Clients are matched with dedicated insiders who know their preferences, pet peeves, anniversaries, and yes, even allergies (a caviar-topped canapé can be a weapon in the wrong hands).

Want a private dinner inside a museum during Art Basel, soundtracked by a surprise guest cellist? Done. Want to join the Jonas Brothers on tour? Easy. Want to sit courtside, so close you can hear Jalen Brown talk trash? Let’s talk.

ImmersiveX is expanding, East Coast, Europe, and possibly Mars (once the acoustics are worked out). But growth doesn’t mean dilution.

“Our north star is wonder,” Carlberg says. “We’ll never scale at the cost of connection.”

That’s why even as the brand grows, every experience still feels tailored, intimate, and a little bit impossible…until it happens.

It’s not all glitz and Grammy dust. ImmersiveX regularly steps into the philanthropic arena, producing high-impact events like a private Andrea Bocelli concert in Forte dei Marmi that raised money for charity and left half the audience crying into their Aperol spritzes.

This isn’t charity for clout. It’s Carlberg’s way of ensuring ImmersiveX experiences don’t just give memories, they give back.

ImmersiveX isn’t for influencers trying to shoot content in borrowed Bugattis. It’s for the quietly powerful, the creatively restless, and the nostalgic futurists who want to collect life like fine art.

So whether you’re sipping Champagne in a hidden suite during the Super Bowl halftime show, or watching Lionel Messi give you a knowing nod in Paris, understand this: With ImmersiveX, you’re not watching the story happen…you are the story.

And in a world full of filters and followers, maybe that’s the rarest experience of all.

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