As the summer season gets underway, and the refreshing ocean breeze wafts over the Malibu coastline, wellness giant Bellabeat marked the onset of the season with a uniquely intimate Wellness Summer Power dinner at the lavish Nobu, Malibu. The event was spearheaded by internationally acclaimed model and actress Olivia Culpo and Isabel Alysa Vita, the dynamic mind behind the celebrity-favored tanning brand, Dolce Glow, and business accomplice of Miley Cyrus.

An ardent champion of Bellabeat's purpose, Isabel Alysa Vita expressed her fervor for the brand, saying, "I absolutely love Bellabeat and what they stand for! As a business owner, wife, and busy mom, their tools have become my secret weapon for staying in tune with my body and mind. Checking my readiness score each morning and aligning my meals and workouts with my cycle phases through the Bellabeat app has become an essential part of my routine. Also, it's incredibly refreshing to see a brand that recognizes our bodies function differently than men’s and embraces the uniqueness of our female wellness journey. They've truly become the forefront of empowering women in the world of health and wellness."

Olivia Culpo, another advocate of the brand, echoed, "The rise of the wellness industry is incredible, and I'm thrilled to support brands like Bellabeat that empower women to prioritize their customized approach to health and wellness. I believe that self-care is an essential part of maintaining not only good physical but also mental health, and I admire Bellabeat's passion and dedication in becoming the ultimate tool for women on their self-care journey."

The exclusive dinner convened a constellation of top-tier personalities and influencers. The guest list featured the Culpo sisters, Aurora and Sophia, known for their HBO Max reality show with Olivia, globally recognized fitness influencer and entrepreneur Sarah Stage, American singer and model Pia Mia, the solitary male guest James Charles, a globally celebrated makeup artist and beauty blogger, American singer Montana Tucker, Liz Culley - a director at Conde Nast, WWD beauty reporter Ryma Chikhoune, Sports Illustrated Model Gabriella Halikas, celebrity photographer Solmaz Saberi, TikTok influencer Bunny Hedaya, among others.

However, the evening's focal point transcended the fine dining and the attendees, spotlighting Bellabeat's all-encompassing approach to wellness, particularly emphasizing the vitality of the summer season. A favorite among guests was a Bellabeat tote bag brimming with wellness essentials for the summer kickoff, including their well-known Ivy - the sole health and wellness tracker specifically designed and manufactured for women, and the Bellabeat Yoga Mat. A limited edition of the Bellabeat Wellnews paper, showcasing their top summer wellness trends, became the crux of wellness-related discussions. These trends, like living harmoniously with your cycle, ice baths, digital detox, the 80/20 rule, and more, sparked intriguing dialogues and offered invaluable insights into the season's wellness trends, encouraging guests to delve into new wellness paths.

Bellabeat's CMO, Lejla Sertovic, reflected on the event, stating, “It’s really an honor to be hosting an event at such an exclusive location as Nobu, Malibu. It’s an even greater honor to gather a group of over 40 wonderful and powerful women who share the same vision that health and wellness really has become an absolute No.1 priority. Thinking of the summer season, we believe it’s finally time to redefine it and its meaning. It should no longer be synonymous with a season of restrictive diets or thoughtless indulgence. Summer is actually the perfect time for reflection, setting new goals, and adopting a new wellness routine, whether it involves introducing a balanced diet, exploring new exercise methods, tracking biometric and wellness data, or aligning with one's menstrual cycle. " She further added, "At Bellabeat, we are dedicated to curating trends that are specifically tailored to women's health, offering a holistic and balanced approach to wellness. This gathering reaffirmed our belief that women desire a comprehensive approach to well-being, leveraging the available tools and technology to enhance their wellness journeys. We take immense pride in being their trusted companion, providing tailored solutions and support every step of the way."

In accordance with Bellabeat's pledge to empower women, the brand remains a frontrunner in the femtech and wellness industry, looking forward to their next product, the Ivy+, slated for a year-end release. As Bellabeat's latest offering takes cues from Ivy, a health and wellness tracker, one of TIME’s best inventions of 2022, Ivy+ aims to present advanced features for tracking wellness indicators and an added dimension of personalization to its wellness programs.

It seems that this event was a remarkable kickoff to what promises to be an empowering, enlightening, and above all, healthy summer with Bellabeat.

About Bellabeat:
Bellabeat stands at the forefront of the global wellness industry, revolutionizing women's health and technology with its female-centric health and wellness tracker, apps for wellness coaching, and the Period Diary. The company’s game-changing work has garnered attention and has been awarded one of Time’s Best Invention 2022 and Best smart jewelry by Business Insider. Bellabeat empowers women to reconnect with themselves, unleash their inner strengths and be what they were meant to be.

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