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Estrella Jalisco Presents: A New Día | An Immersive Art Installation

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A New Día presented by Estrella Jalisco is an immersive art installation in celebration of the famous Mexican holiday: Day of the Dead. This installment is a collaboration between filmmaker Robert Rodriguez whose voice narrates the tour throughout the exhibits and Estrella Jalisco who not only hosted the event, but also provided Day of the Dead themed cocktails, such as guava or clementine flavored micheladas and a beer topped with hot sauce called “Ofrenda.”  With the very first step into the event space, guests were hit with a beautiful and tasteful color explosion. From various shades of orange and red Marigolds, colorful cut out banners strung in the air, different colored walls, and calaveras tastefully placed throughout, the ambiance of Mexico was sitting right in the heart of LA’s art district.  Large geodesic and colorfully lit domes were home to the four different exhibits: believe in Marigold power, go with the flow, light it up, and connect with magic. Each of the exhibits showcased a different theme within Day of the Dead. For instance, the Marigold display was to showcase the “beauty and humbling power of nature,” go with the flow was designed to have the viewer cleanse the mind and spirit while reflecting on the effects our choices have on others, light it up wanted to show the “transformative power of the flame,” and lastly, connect with magic displayed the symbolic monarch butterfly. The purpose of this installation is to “inspire people to discover and embrace the holiday as a celebration of life and living tradition.” Experiencing these immersive art exhibits firsthandidly, I can attest the power each theme has and that the narration and displays really do make the viewer think about life and the messages heard throughout. This is a first-of-its-kind experience held at Wisdom LA from October 18 to November 1. Must be 21 and over to enter. Get your tickets here: [https://wisdome.la/anewdia](https://wisdome.la/anewdia)