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Weekend Recall: Ava Max

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Ava Max is Atlantic Records’ newest pop vocalist crafting anthems to embody female empowerment. As a daughter of Albanian immigrants raised in Virginia, she was destined to defy all odds against her, singing for dozens of crowds before entering high school. Determined to become the pop icon she’s compelled to be; Ava made the move to LA to pursue her career in the music industry. With a groundbreaking voice, an individualistic mindset, and knack for cinematic, theatrical popcraft, Max is on her way to becoming music's next “It” girl, reminiscent of an early Gaga.   In welcoming the month of October, Ava released her latest single, [“Sweet but Psycho.”](https://www.youtube.com/watch?v=WXBHCQYxwr0) With an eerie psycho thriller video, Max sings: “See, someone said, don't drink her potions She'll kiss your neck with no emotions When she's mean, you know you love it 'Cause she tastes so sweet, don't sugar coat it” We caught up with the feminist pop vocal powerhouse to get a taste of a week in her ‘Sweet but Psycho’ life: IMG\_6910.JPG ![IMG_6910.JPG](https://images.squarespace-cdn.com/content/v1/56c346b607eaa09d9189a870/1539872080935-8E8T50E3837WF1TSEKWM/IMG_6910.JPG) Had to bring along my own Canon Camera to capture every moment ️<3 ![IMG_8932.jpeg](https://images.squarespace-cdn.com/content/v1/56c346b607eaa09d9189a870/1539872127987-4RP2DT93XBSAEXT6SVAE/IMG_8932.jpeg) Finland, LET’S GO. Good times meeting Warner Music friends overseas! IMG\_2112.jpeg ![IMG_2112.jpeg](https://images.squarespace-cdn.com/content/v1/56c346b607eaa09d9189a870/1539872150701-CKBESY51GMGMYSZHVVJ6/IMG_2112.jpeg) So much fun performing live for one of the first times. I love it here! IMG\_6911.JPG ![IMG_6911.JPG](https://images.squarespace-cdn.com/content/v1/56c346b607eaa09d9189a870/1539872177952-G6JOVW5ITMI86TZFXYIF/IMG_6911.JPG) Taking a moment to relax after a long day of promo. IMG\_6918.JPG ![IMG_6918.JPG](https://images.squarespace-cdn.com/content/v1/56c346b607eaa09d9189a870/1539872212972-EUN01Y2YIBKZQDKU0DYB/IMG_6918.JPG) Some of my biggest supporters! Too much fun with this crew over at the Spotify offices. :) IMG\_6912.JPG ![IMG_6912.JPG](https://images.squarespace-cdn.com/content/v1/56c346b607eaa09d9189a870/1539872481828-IM6X42S85SKL4FBVIVZL/IMG_6912.JPG) impromptu photoshoot at our Denmark (eco-friendly) hotel of course ... this place was super cool. (Manon Les Suites) IMG\_6916.JPG ![IMG_6916.JPG](https://images.squarespace-cdn.com/content/v1/56c346b607eaa09d9189a870/1539872247384-3NVSG8XT6NA81MIYRCSG/IMG_6916.JPG) Love getting to meet so many beautiful faces.. My fans are the sweetest ❣️  IMG\_6915.JPG ![IMG_6915.JPG](https://images.squarespace-cdn.com/content/v1/56c346b607eaa09d9189a870/1539872276331-9X96NF44FAZ0D3XJRI8W/IMG_6915.JPG) So exciting to have Cirkut with me on this European promo tour – stay tuned for more new music coming soon! IMG\_6914.JPG ![IMG_6914.JPG](https://images.squarespace-cdn.com/content/v1/56c346b607eaa09d9189a870/1539872339934-R0KEMF4F85T44DXN4RZR/IMG_6914.JPG) Pretty much what I usually look like when I’m not posing. To see more of [Ava Max](https://www.instagram.com/avamax/) click [here](http://press.atlanticrecords.com/ava-max/). * * * Written by: Morgan Vickery