Welcome to L.A.
Views from the Los Angeles Flagship Store Opening for Jinammi
Last night we co-hosted the VIP launch of the Jinammi Flagship opening at the Beverly Center. Guests toasted Creative Director Jinam Lee with Snow leopard Vodka cocktails, delicately nibbled towers of chocolate mousse, vogued to an Aaliyah soundtracked, and huddled around angled platforms, seeking the perfect Instagram-angle for the sculpted handbags, wallets, and bracelets. The minimalist, pristine white, space—on the 7th floor of the Los Angeles shopping center—is prime real estate for the bright objet d'arts. Guests were sent home with gift bags packed with The Frankenstein Issue and Jinammi bracelets, and buyer and creator alike parted with a Salud, to new neighbors and new friends.