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fashion
Gucci Takes The Top On Newly-Released Fashion Chart, Kanye West's Yeezy Runner-Up

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Photo Via Yeezy ![Photo Via Yeezy](https://assets-global.website-files.com/62ee0bbe0c783a903ecc0ddb/6472ae79406c9f60e756469d_image-asset.jpeg) Photo Via Yeezy Through analysis and research provided by Business of Fashion combined with search engine Lyst, [Gucci](http://www.flaunt.com/content/people/gucci-gang?rq=gucci) has been deemed number one in the fashion world. No surprise there.  Their recent collections have been out of this world; literally. [Alessandro Michele](http://www.flaunt.com/content/fashion/gucci?rq=Alessandro%20michele) brought the label all the way to the top with his ability to design pieces that attract both millennial and Generation-Z consumers. Bringing in [Glen Luchford](http://glenluchford.com) to shoot their recent '5os sci-fi-inspired collection was a true marketing gold. Gucci knocked down French cult brand [Vetements](http://www.flaunt.com/content/fashion/vetementsquits?rq=vetements) from first place to fourth. Taking second is [Yeezy](http://www.flaunt.com/content/place/chinatown?rq=yeezy), keeping their number two spot on the charts. [Balenciaga](http://www.flaunt.com/content/2017/3/10/fashion-week-diaries-radhika-nair-in-ny?rq=balenciaga) comes in taking third, rising from ninth, [Demna Gvasalia’s](http://www.flaunt.com/content/fashion/vetementsquits?rq=demna) intricate designs has provided the brand more of a streetwear lean, likely contributing to the label's ascent.  Photo Via Balenciaga ![Photo Via Balenciaga](https://assets-global.website-files.com/62ee0bbe0c783a903ecc0ddb/6472ae79406c9f60e75646a1_image-asset.png) Photo Via Balenciaga On BOF's top ten labels list, a few other brands made a notable leaps. [Givenchy](http://www.flaunt.com/content/womens-fashion/givenchy-riccardo-tisci?rq=givenchy), known for their dark sensual designs rose from twelfth to number five. The interest from the massive following of the Kardashian and Jenner clan likely helped the brand's boost. [Valentino](http://www.flaunt.com/content/fashion/paris-mens-spring-summer-2018?rq=valentino) elevated, taking number six on the chart--far from their former rank at twenty three. Their rock stud accessories and camouflage designs have improved the label's performance drastically by attracting consumers of all ages. [Fendi](http://www.flaunt.com/content/people/fendi-commemorates-15-influential-years?rq=fendi) also was able to acquire a spot as number ten from twenty-two. Creative directors [Karl Lagerfeld](http://www.flaunt.com/content/womens-fashion/fendi-karl-lagerfeld-celebrate-golden-anniversary?rq=fendi) and Silvia Venturini Fendi added a frisky take on the luxury brand. Written By Alex Ceballos  * * *