The culture of pop-ups has transformed from one-off store openings or chef debuts and become infantilized by the experience of the consumer. Last year, The Chronicles of LA brought us an immersive pop-up experience at the historical Barclay Hotel, featuring a wide array of artists, designers, performers, and musicians.
This year is no different, as The Chronicles of LA are getting ready to return for Chapter 2, exploring the theme of SELF. Honing a diverse, female-led roster of artists, the three-day exhibition aims to give consumers a space to think, reflect on themselves, and evaluate who they are and what they stand for.
This immersive pop-up experience starts tomorrow, December 7th, running through December 9th. It will feature a slate of exclusive performances and installations from over 60 artists. Presented by multidisciplinary artist James Mountford and fashion expert Leena Similu, Chronicles of LA Chapter 2 will feature a various installations, including music by recording artist Lawrence Rothman, fashion by LA-based clothing company 69, art by the likes of Polly Morgan and Millie Brown, a performance by NOLA-based writer and activist Lucy Vives, and many, many more.
The experience aims at bridging the gap between artist and consumer. Attendees will have the chance to interact with the installations and converse with artists, offering much more than a dry retail experience. Guests will also be able to purchase art, clothing, and products from participating artists.
The event will be held at a private location in DTLA, and those interested in attending should sign up on The Chronicles’ website, [here](https://www.thechroniclesofla.com/), and check out more information about the event on the flier below.
Courtesy of Leena Similu
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