AUDEMARS PIGUET CELEBRATES THE NEW YORK CITY LAUNCH OF ITS NEW COLLECTION CODE 11.59 BY AUDEMARS PIGUET

by Anahita Safarzadeh

Over three hundred guests gathered at The Wiliam Vale Hotel to experience the first-hand look at CODE 11.59, the latest collection by one of Flaunt's favorite luxury watch brands, Audemars Piguet. The immersive event welcomed stunning visuals, music, performance, and a collection of the brands history and features. The launch is a representation of the brand’s new page in history; a new genetic code: Challenge, Own, Dare, and Evolve.

Jasmine Audemars, the Chairwoman of the Board of Directors explained it best, “At Audemars Piguet, we constantly challenge ourselves to push the limits of craftsmanship. Endowed with a strong spirit of independence, we proudly own our roots and territory, daring to combine precision and creativity. Faithful to our legacy, we continue to evolve by preserving and rewriting traditions. 11.59 is ahead of the game, constantly on the brink of tomorrow.”

By revolutionizing the classic with the contemporary, Audemars’ collection brings forth history and expertise while composing thirteen edgy references. CODE embodies the complications and caliber of the latest generation. In attendance were some iconic and notable faces who have also revolutionized their fields: Trevor Noah, Luke Sabbat, and Johannea Huebl.


Photos courtesy of Getty Images for Audemars Piguet